After analysing, I summarised my findings from analysing trailers, posters and websites of a chosen genre.
5 typical conventions used in posters, trailers and websites for horror films:
Posters:
1. The images used and how they are postioned make the audience feel uncomfortable and they can tell that it is a horror by the way the models are positioned.
2. Dark backgrounds with big bold copy or the opposite therefore they contrast well together and are very bold and eye catching to the audeince.
3. Realese date and reviews are mainly always included.
4. Main characters names are postioned mainly at the bottom of the page and sometimes in the top corner, encourages the audience to watch the film.
5. The copy theme flows with the film style and colour theme used throughout.
Trailers:
1. The genre can be recorgnized shortly after the trailer begins.
2. Close up camera shots to increase emotions, actions and the atmoshpere
3. Only parts of the story are given away, mostly the exciting and intresting parts, therefore keeping the audienced hooked, intrested and wanting to watch the film.
4. Long shots, giving the audience a feel of the place and to add the atmosphere of the film genre.
5. Dark, dull colours used therefore representing that it is a horror film, also red is used a lot which represents, blood and death and also evil.
Websites:
1. Extra information is given, to encourage people to watch the film such as gallery, hirstory, videos and plot.
2. Trailer tends to be the first thing that is shown on the website homepage.
3. Links to other websites such as different social website, tickets, showing times and dates.
4. Release dates and many reviews included to encourge people to watch the film as a result of the good reviews.
5. Production company logos always included at the bottom of the website
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